Top Theme Parks Apps in the UK: Q4 2024 Performance

In the fourth quarter of 2024, the Disneyland® Paris app showed a varied performance. Weekly downloads remained strong, peaking at around 18.8K by the end of December. Meanwhile, revenue fluctuated, with a high of approximately $258 in late October, before dipping to $58 by the end of the year. Weekly active users saw a slight decline from 62.6K to 57.2K over the quarter.

The Alton Towers Resort — Official app experienced a significant drop in downloads after October, starting at 17.1K and falling to around 1.4K by year-end. Active users mirrored this trend, decreasing from 77.9K to 17.9K.

For THORPE PARK – Official, downloads peaked at 18.5K in late October before dropping sharply in November. Active users also declined from 55.6K in October to 12.6K by December's close.

The LEGOLAND® Windsor Resort app had a steady download rate, with figures hovering around 2.8K by the end of December. Active users remained relatively stable, ending the quarter at 10.6K.

Finally, My Disney Experience showed strong revenue generation, with peaks reaching $3K in late October. Downloads and active users followed a similar pattern, with downloads spiking to 3.9K and active users climbing to 6.4K by the end of the quarter.

These insights, based on data from Sensor Tower, highlight the fluctuating trends in user engagement and financial performance for these leading theme park apps in the UK. For more detailed insights, visit Sensor Tower’s platform.